These question are based on ‘Twenty Questions to Consider When Watching a Film’ by Tony Watkins. They are intended to help you think more clearly about these small but significant corners of our media time. Keep in mind that television commercials are vital for keeping the media wheel turning – and our credit cards burning! Commercials are media influence at its best – or worst. Taking the time to analyze a commercial can better equip you to appreciate, understand, and respond more critically to commercials.
These questions are based on those in Tony Watkins’s book ‘Focus: The Art and Soul of Cinema’ (Damaris, 2007). They are intended to help you organise your thinking as you watch a soap opera, television series and such. As well as helping you in your own thinking about series like this, these questions also provide a useful framework for group discussions.