© Aleksi Tappura. Image from Unsplash.com

Digital Communication Foundations 3: The CAST model of communication

Previously, I introduced you to the concept of modality and multimodality. In this article, I want to develop these ideas to focus more explicitly on communicating through digital media. I am thinking about this within the context of Christian mission and ministry, but these principles are not distinctively Christian. They apply to any kind of digital media communication – for …