Wayne Pederson – Lausanne Media Engagement Network

Introducing the Media Engagement Network

Wayne Pederson talks about the Lausanne Media Engagement Network’s task to get churches, ministries and individuals involved in media-related ministry.

There are many opportunities for us to be involved through social media, so media ministry is no longer just for organisations with enough money to run a radio or TV station. ‘We have multiple opportunities and more tools in our toolkit to be able to communicate the gospel,’ says Wayne.

Wayne explains that we’re encouraging Christians to select media as a career – not just in Christian media, but in the mainstream secular media, where they can be salt and light.

Finally, Wayne talks about the need to help Christians use media responsibly, since there are dangers as well as opportunities and much to enjoy.

As we learn to use media more effectively among ourselves, we can see society changed.

© Erik Dungan. Used by permission from sxc.hu

On Being Gospel and Media People: Reflections of a Senior Missiologist

I enjoyed following the conversation on the threefold media challenge from Cape Town, subsequently reiterated by the 2012 Lausanne Regional Consultation on the Gospel and Media in Kristiansand. It has brought back memories of my younger years in the world of media in Denmark, Ethiopia, Geneva and Norway – some of these years were actually in Kristiansand with the International Mass Media Institute where we were deeply engaged in the trinity of awareness, presence and ministries. Since then my life and focus have moved into leadership, missiology, theology of religion and other obscure matters, but when the smell of media reaches my nostrils, I can still smell the sawdust of the circus. My small contribution to the conversation will focus on two interconnected issues: the worldview of the media and a Christian worldview; and the absolute need for Christians to be involved as salt and light.