Rudolf Kabutz, Lausanne Catalyst for Media Engagement, talks about how to think about alternative media futures.
The Reformation was a highly influential media initiative: Luther realised the potential of the printing press, and there was a broad communication strategy.
Mobile is a tsunami. Learn how to ride the wave! If you go to the largest city or the darkest jungle, the people you meet are likely to have a mobile phone. Most of us have anxiety when separated from our mobile devices. The fear of not having your phone now has an official classification – nomophobia (no mobile phobia). Mobile’s ubiquity and growing capabilities offer an amazing ministry opportunity.
Media is widely used in every kind of outreach ministry. The Church has decades of history in using a traditional broadcast approach to media – pushing content out to large audiences. This is not effective in our new media world and we need new strategies. It is no longer enough to push out the story you want to tell using traditional media or even social media channels, and hope that you will connect with an audience.
Rudolf Kabutz of TWR and Lausanne Media Engagement Network talks about the need for Christians using media to think strategically about the future.
Lady Tracie Edmiston, co-founder of CV (Christian Vision) talks abut CV Outreach, which helps churches leverage the power of Google Grants. Filmed at European Leadership Forum, Wisla, Poland in May 2017.